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The tanmaxxing crisis: Inside the dark world of Gen Z sunscreen avoidance
Published June 10, 20261 min read
Intelligence brief
This article was originally published in the Sun Care Trend Report. Receive your copy here The ‘trend’ coincides with the declining use of sunscreen and the myths and misconceptions around sun exposure and sun care products among Gen Z. Not yet a Subscriber ? This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.
Key signals
- Ingredient signalCoverage centres on sunscreen, pay attention to concentration, vehicle, and pairings in your routine before changing anything material.
Ingredients referenced
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Read →This intelligence brief synthesizes reporting from beauty and dermatology industry publications.
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