Emergingingredients

Ilia Beauty taps Haim sisters for Super Serum Skin Tint campaign

Published June 11, 20261 min read

Intelligence brief

Haim sisters and band members Este, Danielle, and Alana, highlight Ilia Beauty’s multifunctional product which offers make-up, skin care and SPF

Key signals

Ingredient signal
Coverage centres on spf, pay attention to concentration, vehicle, and pairings in your routine before changing anything material.

Ingredients referenced

spf

Related research in the vault

protocolsRCT

Sunscreen use and the prevention of photoaging: a 4.5-year randomized controlled trial

Annals of Internal Medicine · Jun 2013

A 4.5-year RCT showed daily SPF 15 reduces skin aging by 24% measured objectively. There is no anti-aging serum with this evidence base. Daily SPF is the single highest-leverage intervention.

sunscreenspfphotoaging

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This intelligence brief synthesizes reporting from beauty and dermatology industry publications.

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